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My Top TikTok Video: 2M Views, +270k likes

  • Writer: Virginia deGuzman
    Virginia deGuzman
  • Sep 1, 2025
  • 1 min read

Yes, there is always a strategy when I post.


  • Is this relevant to my age demographic? Yes!
  • Is this local? Yes! Right within Chicagoland, and I can post within that area for a higher push to local users.
  • Do I have a unique point-of-view? In a way? Many forgot that CosMc's exist, and I went after the trend.
  • Is this timed with a trend in the media? CosMc's is shutting down that week.
  • What else can be done to help go viral? By showing a snapshot in a day in the life, having the post look non-professional, and limiting information, this got users to become curious in what I was doing and stayed on my post to learn more/interact with others. This is how the post got popular quickly in order for the platform to push the post to more viewers. The post continued to be relevant as conversation over the location (If Bolingbrook was in the city of Chicago or in Chicagoland) grew.

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